In the face of the increasingly accelerated digital transformation that we are experiencing, the new urbanism appears as a response to the innovations that are being implemented and that must be incorporated in the real estate sector.
The new urbanism is standing out in the discussions when it comes to digital transformation and sustainability. After all, the well-being of the population is directly associated with the construction of cities for people. This trend makes the concern to develop well-planned cities increasingly necessary and urgent.
An article in the Superinteressante magazine tells that the first urban city in the world was Uruk, Sumer, founded more than 5,500 years ago. The city had a temple, commercial establishments, squares and even a public administration system. And the most interesting thing is that in residential neighborhoods, residents were grouped by profession.
The foundation of cities dates back to the first civilizations on the planet, which gives us, as a society, almost 5 millenniums of evolution of these urban planning techniques and methodologies. With the advancement of technology and digital transformation, the construction of cities had to adapt to meet the needs of the modern world, increasingly diversified, connected and concerned with social and environmental issues.
In this context, the pillars of the new urbanism were developed to guide urban planning for the coming decades, structuring concepts and rules that can further strengthen the development capacity of cities and society.
But, what is New Urbanism?
New urbanism is an urban planning approach focused on building spaces for people, based on the creation of environments that prioritize human well-being and sustainable development.
With the new urbanism, it is possible, for example, to reduce the movement of vehicles and, consequently, to decrease the amount of carbon dioxide released into the atmosphere, giving priority to outdoor spaces and with a wide range of housing and varied establishments.
New urbanism is a concept that aims to establish a better relationship between people and cities, increasing the quality of life and prioritizing long-term sustainable development.
In addition, projects that prioritize the concepts of new urbanism are liable to greater and faster appreciation for investors, precisely because they promote greater well-being for its residents and better income for owners.
Projects planned to provide a better quality of life, combining leisure and work, offer added value that can be a decisive factor for the business.
Pillars of the New Urbanism
Mobility and diversification of space
In the new urbanism, it is necessary to think of mobility as the center of urban planning. Reducing distances between homes and commercial and leisure establishments, as well as creating interconnected streets to facilitate walking are some of the alternatives to reduce the environmental impact and promote the occupation of public space. In addition, it is important to encourage the use of alternative transport such as bicycles, skates and scooters by creating wide and safe spaces.
Technology and Sustainability
Technology is a great ally to reduce impacts on the environment and make cities smarter. Modern projects offer efficient resources for better use of natural resources and renewable sources of energy, such as rainwater harvesting and solar energy storage. In addition to using nature as a resource to control the temperature of the environments, as in the case of the green roof.
Innovative architecture and modern design
Designing beautiful and bold internal and external environments, with an emphasis on innovation, aesthetics, practicality and comfort is another priority for the new urbanism. Diversifying the types of constructions, mixing houses, buildings, offices and commercial spaces in the same address makes the use of services more efficient and creates more convenient and pleasant spaces to live. The important thing is to make people feel good inside the developments, and for this reason, the spaces are generally quite elegant, clean and wooded.
The new urbanism has a significant impact on urban planning and sustainable development of cities, being able to reduce the impacts of human beings on the environment.
Pedra Branca Creative City is an example of a development that integrates in its project all the pillars of the new urbanism. The neighborhood-city is a reference in planning and sustainable development, as it was completely designed to give prominence to people, stimulating social interaction outdoors and always putting technology and sustainability first and in favor of residents, regulars and visitors.
Now that you know the pillars of new urbanism, see what are the main benefits of living in a planned neighborhood.